H&M GROUP SALES DEVELOPMENT IN FEBRUARY

In the month of February 2008, sales in local currencies including VAT increased by 24 per cent compared to February previous year.

Sales increase per month in per cent excluding currency rate changes:

2004/05 2005/06 2006/07 2007/08

December 13 14(4) 16(5) 10(-1)
January 5 15(5) 16(5) 17(3)
February 6 11(2) 15(5) 24(10)
March 20 0(-8) 29(17)
April 15 9(1) 21(8)
May 18 13(5) 10(-2)
June 18 9(1) 17(5)
July 12 11(2) 14(2)
August 17 15(5) 11(-1)
September 7 9(0) 25(12)
October 10 12(3) 15(3)
November 11 11(2) 14(1)

Whole year 13 11(2) 17(5)

The figure in parenthesis represents the sales development in comparable H&M units. Comparable units mean the stores and the internet and catalogue sales countries that have been in operation for at least a financial year. H&M’s financial year extends from 1 December to 30 November.

The number of stores amounted to 1,529 on 29 February 2008 versus 1,351 on 28 February 2007.

Sales development in the month of March will be published on Tuesday 15 April 2008 at 8.00 CET.

Rolf Eriksen, Managing Director

Contact person:
Nils Vinge, Head of Investor Relations +46-8-796 5250

Press pictures and background information for editorial use can be down loaded from www.hm.com