Weekday

Weekday is a street fashion and lifestyle brand pushing the boundaries of everyday dressing. It is a collective, a platform for expression – cultivating the creative generation in the search of hypeworthy inspiration, new styles and emerging cultural trends.

Launched in 2002, Weekday offers a unique retail experience and a carefully curated mix of jeans, women’s, men’s and accessories. When making its comeback in 2024, the brand Cheap Monday, that is also available through selected retailers, joined Weekday online and in selected stores. Weekday has 46 stores in 14 physical markets and online stores in 29 markets. The brand also delivers to additional markets via global selling through online channels as well as external platforms.

2025

founded

40

stores

10

store markets

20

online markets

Figures from our Annual and sustainability report 2024.