Annual and Sustainability Report

Our Annual and Sustainability Report 2023 reveals the progress we made in the year behind us. It outlines our financial and non-financial performance.

Despite continued uncertainties in the world around us, with geopolitical and macroeconomic challenges, we see many opportunities. The market our industry serves is large, growing and fragmented. I look forward to continuing our journey as one of the world’s leading fashion companies along with our fantastic colleagues. With the established plan we are now better prepared than ever to continue to take further steps towards our long-term goals.” 

Daniel Ervér

CEO H&M Group as of 31 January 2024 

Looking back at 2023 with Helena Helmersson, CEO H&M Group up to
31 January 2024

Sustainability Disclosure

Our Sustainability Disclosure includes information on our progress of how we are making fashion and design available to everyone, in a more sustainable way.

Key figures 2023


billion SEK in net sales, +6% vs. 2022


share of recycled or sustainably sourced materials, including 25% recycled materials


reduction in scope 3 greenhouse gas (GHG) emissions under our science-based target against a 2019 baseline1
1 Excluding use-phase emissions.


billion SEK in cash flow from operating activities

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