H&M Group stands strong with a wide customer base, a robust financial position, healthy cash flow and a well-balanced inventory, despite the turbulent world around us. We continue to make investments in new business models, materials and technologies that have the potential to drive radical shifts in how we make and offer fashion and design to our customers”.
CEO, H&M Group
Our Annual and Sustainability Report 2022 reveals the progress we made in the year behind us. It outlines our financial and non-financial performance and shows the efforts we made so far in achieving our targets: doubling sales while at the same time halving our greenhouse gas emissions, as well as exceeding 10% profitability – all by no later than the year 2030. To do so, our commitment to customers, investments, partnerships, and innovations remains unwavering.
Key figures 2022
billion SEK in net sales, +12% vs. 2021
recycled or other more sustainably sourced materials in our commercial goods. Includes 23% recycled materials, taking us closer to our goal of 30% by 2025
online sales as a share of the group’s net total
absolute reduction of plastic packaging compared to 2018 baseline, achieving our plastic reduction target of 25% ahead of time
markets with online sales in 58 markets
employees – converted into full-time positions, the number was 106,522
billion SEK in cash flow from operating activities
of the positions of responsibility within our own operations are held by women
Achievements and milestones
Greenhouse gas emissions
H&M Move launched
Personalised fashion recommendations
Our climate goal approved by SBTi
Our garment collecting journey continues
Advancing our work on wages
Sellpy growing and expanding
AI innovations and investments
*Permanent carbon dioxide removals for use under the net-zero standard are currently being defined by the SBTi, but will likely mean those that have a durability of >1000 years.