The H&M group has a multi-brand matrix organisation with well-defined brands: H&M, H&M HOME, COS, & Other Stories, Monki, Weekday, ARKET and Afound.
Organisation and management
Each brand is headed by a responsible individual and has local sales organisations. Centrally, there are a number of group functions that support each brand in order to enjoy the advantages of these common areas, so that each brand and country works purposefully according to central policies and guidelines.
The chief executive officer, who is appointed by the board of directors, is responsible for day-to-day management of the H&M group and appoints the members of the executive management team, which is made up of the CEO plus fourteen others. The executive management team is made up of six women and nine men, and comprises the CEO, CFO, the two people with responsibility for the H&M brand, the person with responsibility for Portfolio Brands (which include COS, & Other Stories, Monki, Weekday and ARKET), the person with responsibility for Business Ventures (which include Afound and Treadler), the two people with responsibility for Business Tech, and the heads of the following group functions: Expansion, Strategy & Transformation, Human Resources, Sustainability, Supply Chain, Communications and The Laboratory. Those responsible for other group functions are appointed by the CFO.
H&M Group
CEO Helena Helmersson
CFO Adam Karlsson
Group Functions
Business Tech
Daniel Claesson, Chief Product Officer
Alan Boehme, Chief Technology Officer
Controlling Fredrik Nilsén
Expansion Sam Miller
Human Resources Anna von der Burg, acting
Sustainability Leyla Ertur
Legal Fredrik Björkstedt
Communications Andreas Eriksson
Accounting Anders Jonasson
Security Cenneth Cederholm
Strategy & Transformation Joel Ankarberg
Supply chain* David Sävman
Brand
H&M and H&M HOME
Fredrik Olsson, Managing Director
Daniel Ervér, Managing Director
Portfolio Brands
Anna Attemark, Head of Portfolio Brands
COS
Lea Rytz Goldman, Managing Director
& Other Stories
Karolina Gutke, Managing Director
Monki
Jennie Dahlin Hansson, Managing Director
Weekday
Kim Holm, Managing Director
ARKET
Pernilla Wohlfahrt, Managing Director
Business Ventures
Ellen Svanström, Head of Business Ventures
Afound
Joanna Hummel, Managing Director
Treadler
Gustaf Asp, Managing Director
*Supply chain includes logistics as well as production.
Reports
Corporate governance report 2020
Corporate Governance Report 2019
Corporate Governance Report 2018
Corporate Governance Report 2017
Corporate Governance Report 2016
Corporate Governance Report 2015
Corporate Governance Report 2014
Corporate Governance Report 2013
Corporate Governance Report 2012
Corporate Governance Report 2011
Corporate Governance Report 2010
Corporate Governance Report 2009
Corporate Governance Report 2008
Corporate Governance Report 2007
