The brands of H&M Group are available through physical stores and digital channels in markets globally.
Store count per brand
Number of stores and markets 31 August 2022
| Brand | Stores | Store Markets | Online Markets |
| H&M | 4,122 | 77 | 57 |
| COS | 264 | 48 | 38 |
| Monki | 89 | 18 | 30 |
| Weekday | 57 | 16 | 30 |
| & Other Stories | 76 | 25 | 33 |
| ARKET | 25 | 10 | 32 |
| Afound | 0 | 0 | 7 |
| H&M HOME* | 31 | 55 | 43 |
*Concept stores. H&M HOME is also included with shop-in-shop in 405 H&M stores.
COS, Monki, Weekday, & Other Stories and ARKET offer Global selling which enables customers in around 70 additional markets to shop online. The exact number of markets per brand that have this service varies.
