The brands of H&M Group are available through physical stores and digital channels in markets globally.
Store count per brand
Number of stores and markets 30 November 2022
| Brand | Stores | Store Markets | Online Markets |
| H&M | 3,947 | 78 | 58 |
| COS | 259 | 47 | 38 |
| Monki | 78 | 17 | 29 |
| Weekday | 54 | 15 | 29 |
| & Other Stories | 71 | 24 | 32 |
| ARKET | 25 | 11 | 31 |
| Afound | 0 | 0 | 7 |
| H&M HOME* | 31 | 56 | 42 |
*Concept stores. H&M HOME is also included with shop-in-shop in 417 H&M stores.
COS, Monki, Weekday, & Other Stories and ARKET offer Global selling which enables customers in around 70 additional markets to shop online. The exact number of markets per brand that have this service varies.
