Nordic Lifestyle Brand ARKET to launch on Zalando
Swedish design brand ARKET will be available on the Zalando platform with its collections for men, women and children from 21 August.
ARKET is a modern-day market and lifestyle destination with the mission to simplify good choices and make everyday life more beautiful. Its collections are composed of seasonal ready-to-wear clothing and accessories, timeless essentials, scents, beauty and travel products, as well as a range of homeware items that capture the brand’s functional yet playful aesthetic.
“Our aim is to offer beautifully made design for everyday life. Simple, functional and versatile pieces that are easy to integrate into your own wardrobe or home, and that will last through the seasons. We’re very happy for the opportunity to partner with Zalando and we look forward to presenting our collections to their wide audience of conscious and curious customers.”
ARKET Managing Director Pernilla Wohlfahrt.
ARKET joins Weekday and Monki as the latest H&M Group brand to introduce its collections to the Zalando platform.
“In order to deepen our relationship with our customers, we focus on offering the best fashion assortment. ARKET’s broad sustainable fashion collections are a great addition to Zalando’s offering. With the launch of ARKET, our customers benefit from an even wider range of Nordic fashion with a focus on well-made, long-lasting products. We are very excited to strengthen our partnership with the H&M Group and to welcome ARKET onto the Zalando platform.”
Boris Ewenstein, Senior Vice President Supply Zalando
Part of H&M Group, ARKET was launched in August 2017 and currently has 21 stores across major European cities including Copenhagen, Amsterdam, London and Berlin, as well as a global presence in over 80 markets. The brick-and-mortar locations also include a seasonal vegetarian café and pastry shop that works to promote New Nordic everyday food.
Zalando is Europe’s leading online platform for fashion and lifestyle. Founded in Berlin in 2008, we bring head-to-toe fashion to more than 28 million active customers in 17 markets, offering clothing, footwear, accessories, and beauty. The assortment of international brands ranges from world famous names to local labels. Our platform is a one-stop fashion destination for inspiration, innovation, and interaction. As Europe’s most fashionable tech company, we work hard to find digital solutions for every aspect of the fashion journey: for our customers, partners and every valuable player in the Zalando story. Our goal is to become the Starting Point for Fashion.