H&M has opened its first store in Azerbaijan, marking the brand’s entry into a new market. Located at Ganjlik Mall in Baku, the opening is made possible through a franchise partnership with Sinteks Group and represents the beginning of H&M’s long-term presence in the country.
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H&M opens first store in Azerbaijan at Ganjlik Mall
H&M’s first store in Azerbaijan
Spanning more than 2,000 m² across two floors, the store offers customers the latest fashion and quality at the best price in a modern and inspiring shopping environment. Situated in one of Baku’s leading shopping destinations, the store is easily accessible and home to a wide fashion assortment.
Customers can explore womenswear, menswear and childrenswear collections, as well as H&M Move for women and men. The offering includes the latest seasonal collections alongside everyday wardrobe essentials.
We see great potential in the Azerbaijani market and are excited to bring H&M to customers here together with our partner Sinteks. Today marks an important milestone, and we look forward to building our presence in Azerbaijan for the years to come.
Piotr Kucharski, Executive Director, H&M Azerbaijan
Opening day at Ganjlik Mall
The store officially opened its doors following a ribbon-cutting ceremony on 17 October. The first 100 customers received an exclusive H&M gift and were among the first to discover the opening collections.
A partnership for growth
H&M’s franchise partnership with Sinteks Group combines H&M’s global fashion offering with strong local market expertise. With extensive experience in introducing and developing international brands in Azerbaijan, Sinteks is a valuable partner in bringing H&M to customers across the market.
