H&M GROUP ANNUAL & SUSTAINABILITY REPORT 2024

H&M Group’s annual and sustainability report 2024 is detailing our financial and non-financial performance from 1 December 2023 to 30 November 2024.
RELATED DOCUMENTS
Key figures
200
billion SEK in net sales
1%
recycled or sustainably sourced materials in our commercial products, including 29.5% recycled materials
1%
reduction in scope 3 greenhouse gas (GHG) emissions under our science-based target against a 2019 baseline
1
billion SEK in cash flow from operating activities
Word from CEO
“Thanks to the commitment and contribution from our teams and a strong plan, I am optimistic about our potential. We will take significant steps forward in 2025 and keep working to build the foundation for continued profitable and sustainable growth.”
Daniel Ervér, CEO H&M Group
Sustainability progress report 2024
In addition to the annual and sustainability report, the sustainability progress report provides a consolidated overview of H&M Group’s progress in key sustainability impact areas.