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H&M GROUP ANNUAL & SUSTAINABILITY REPORT 2025

H&M Group’s annual and sustain­ability report 2025 is detailing our financial and non-­financial performance from 1 December 2024 to 30 November 2025.

Key figures

200

billion SEK in net sales1

1%

operating margin

1%

recycled or sustainably sourced materials in our commercial products, including 32 percent recycled materials

1%

reduction in scope 3 greenhouse gas emissions according to our science-based target compared with 2019 baseline

1. +2% in local currencies compared with previous year.

Word from CEO

“We are strengthening our offering and showing that growth, profitability and reduced emissions can go hand in hand.”

Daniel Ervér, CEO H&M Group

Daniel Ervér, CEO H&M Group

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