Press release

Tailored retro looks inspire makeup at H&M for autumn

Inspiration: Parisian couture 40s looks, 70s smart tailoring, Marlene Dietrich. 

Colours: Shades of blue; from petrol to turquoise, red berry tones and powder shades. 

Eyes: Soften with glamorous dusty pink, brown and gold or highlight with vibrant turquoise, lilac and purple eye shadows. Mascara is dark brown or black. 

Blusher: Soft peach and beige mix.

 Lips: Dark and defined with cherry red lip gloss and dark red lip pencil or soft and creamy with apricot or soft pink lip gloss. 

Body care: Shower peeling, body butter, hand cream and body mist.
 

PRICE EXAMPLES 

Makeup palette: dusky blue/turquoise/lilac/purple/gold eyeshadow combo with peach/beige blusher, €5.90

Tool kit: €4.90

Lip gloss: from €1.90

Lip pencil: from €1.90

Mascara: from €4.90

Shower peeling: crispy fruit or red berry scent, €2.90

Body butter: crispy fruit or red berry scent, €2.90

Hand cream: red berry scent, €1.90

Manicure kit: €3.90

Toilet bag: €4.90

Makeup bag: €2.90

Mirror: €3.90

For more information please contact H&M’s press service:
E-post: mediarelations@hm.com
Telephone: +46 8 796 53 00


___________________________________________________________________ 
                 H&M places great importance on having an up-to-date, value-for-money and high quality range of cosmetics. H&M does not allow animal testing on cosmetic products. All H&M’s cosmetic suppliers sign contracts to ensure that packaging, contents and labelling all comply with safety and quality standards. H&M started selling cosmetics in 1975, and has had its own cosmetic lines since 1987. H&M cosmetics are available in Sweden, Norway, Finland, Denmark, Germany, the UK, Ireland, Austria, Spain, Portugal, France, the Netherlands, Italy, Switzerland, Belgium, Luxembourg, Poland, Hungary, Slovenia and the Czech Republic.