Press release

H&M GROUP SALES DEVELOPMENT IN NOVEMBER

In the month of November 2008, sales in local currencies including VAT increased by 7 per cent compared to November previous year.

Sales increase per month in per cent excl. currency rate changes:

2004/05 2005/06 2006/07 2007/08
December 13 14(4) 16(5) 10(-1)
January 5 15(5) 16(5) 17(3)
February 6 11(2) 15(5) 24(10)
March 20 0(-8) 29(17) 3(-8)
April 15 9(1) 21(8) -1(-10)
May 18 13(5) 10(-2) 25(14)
June 18 9(1) 17(5) 8(-2)
July 12 11(2) 14(2) 15(3)
August 17 15(5) 11(-1) 8(-3)
September 7 9(0) 25(12) 10(-2)
October 10 12(3) 15(3) 9(-2)
November 11 11(2) 14(1) 7(-4)

Whole year 13 11(2) 17(5) 11(-1)

The figure in parenthesis represents the sales development in comparable H&M units. Comparable units mean the stores and the internet and catalogue sales countries that have been in operation for at least a financial year. H&M’s financial year is 1 December to 30 November.

The number of stores amounted to 1,738* on 30 November 2008 versus 1,522 on 30 November 2007.

Sales development in the month of December will be published together with the full year results on Thursday 29 January 2009
at 08.00 CET.

Rolf Eriksen, Managing Director

Contact person: Nils Vinge, Head of IR +46-8-796 5250

* Including 25 Monki and Weekday-stores.